SME identity layer
Hosted business profiles, trust signals, country-aware presence and mini-site publishing.
About Ostrica
Building Africa’s SME infrastructure layer.
Ostrica connects websites, CRM, marketplace visibility, workflow automation, analytics and AI into one practical operating layer for SMEs and the organisations that support them.
Systemised. Measurable.From fragmented manual work to connected SME growth.
Ostrica starts at the hosted profile layer and scales into trade, payments, reporting and programme visibility.
What Ostrica is
A practical SME ecosystem, not just a website.
Each layer is designed to convert visibility into records, records into workflow, and workflow into measurable growth.
CRM capture layer
Website enquiries, package requests, profile setup forms and marketplace actions write into CRM leads.
Trade layer
Products, services, RFQs and supplier pages make SMEs discoverable and buyer-ready.
Workflow layer
Follow-ups, client records, support actions, subscriptions and admin controls operate from the backend.
Measurement layer
Analytics, programme visibility and country rollout views help track activity and growth.
Builder layer
A Wix-style profile creation path lets SMEs start with a free page and upgrade into richer systems.
Why it matters
Africa’s SMEs need operating infrastructure that is simple enough to start and strong enough to scale.
Ostrica is built around the first practical step: create a hosted SME profile, capture demand, connect marketplace visibility, and grow into CRM, automation, payments, reporting and AI-enabled support.
Start with a free profile